Shampoo bars

Start with really wet hair. Rub the bar directly onto the head a few times. After 10 seconds you should notice a thick foam. Set the bar aside and clean your hair as usual. 

Repeat! 

We recommend double shampooing for every hair type. The first will remove styling products and breakdown oils. The second cleans the hair so that they stay fresher longer. Double shampooing also improves the absorption of the active ingredients. 

To keep your bar from absorbing water and to prolong its life, keep it dry in between washes. To do so you can use a soap dish, a storage bag, or a travel case. 

Bloum shampoo bar lasts 2.5 to 3.5 months or 30-40 washes***

Bloum conditioner bar lasts 3 to 4 months or 40-50 washes***

***This is an average and will vary based on your hair length, thickness and washing frequency

Silicones are polymers used in hair care to protect, reduce friction, eliminate frizz and detangle hair. It would be a fantastic ingredient, if not for its horrible environmental profile. Sadly, most silicones used in hair care are not biodegradable. Because of its heat-resistant nature, silicone takes a very long time to degrade and is therefore considered bio-accumulative.

Luckily, plant-based alternatives exists! And this is what Bloum uses in all its products. Once you are done washing your hair, the product goes down the drain and will fully breakdown. No bio-accumulation! No micro-plastics! Just your hair care returning to nature.